This course aims to aid your knowledge skills and behaviours in a retail environment and to ensure that you can understand the selling process and what it involves. You will develop your abilities to find out what the customers want and how to promote sales in your retail environment. 

Anyone with a desire to work in a retail environment who has experience in the sector or would like to build on their knowledge is suitable for this course. 

You will learn about the following topics: 

• How to identify companies/organisations’ policies and procedures.
• How to identify appropriate questioning techniques.
• How to identify communication skills, presentation of self, personality, and knowledge of the products.
• Be able to differentiate between being helpful and overbearing.
• How to identify the importance of product knowledge and how this can make the difference between a sale and no sale.